China has been home water purifier penetration rate is not high, in the end what is behind this drag on home water purifier market, discouraging people to pursue a healthy lifestyle? Here, according to the status quo of my country water purifier market to analyze the reasons for the low penetration rate.
Why the low penetration of water purifiers? Three reasons (Photo from Internet)
1. drinking habits differentiation
European and American developed countries, the number of years of habit is a direct drink unboiled water, while Chinese tradition to drink boiling water. Market research found that customers come you give him a glass of purified water, basically less likely to drink, for the simple reason that you do not trust the water, if it is a cup of bottled water or tap water Shao open or a cup tea, then it would be no problem.
2. Confused consumer awareness
Although there are more and more people are concerned about water purification equipment, but on the whole, people on overall consumer awareness of water purification products still exist cognitive fuzzy stage. The current water purifier market situation there is consumer demand but none can really meet the requirements.
3. The water purification technology is relatively backward
Although Chinas water purifier manufacturers has exceeded 3000, but most of the technical development of enterprises is relatively backward, truly independent research and development capabilities, fully grasp the core manufacturing technology companies too small. And Bottled Water Development For decades, the technology is mature, reliable health security, public trust, is the solution of choice for safe drinking, water purifier market share for domestic manufacturers to catch up.
clean water purifiers purify the water, so that people drink safe to safe drinking water. I believe that in the near future, water purifier penetration rate will be as high as they are now bottled water penetration, and even beyond. (Source: water purifier network)
本文由Meiling water dispenser发布于Industry news,转载请注明出处：Why the low penetration of water purifiers- Three reasons
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